Thursday, October 21, 2010

Armadillo Scooter Wear WINTER 2010 New Models

October 2010

Armadillo Scooter Wear New Models

**Armadillo Scooterwear continue to push boundaries**

Classic styling plus ultimate protection - d30, Cordura and 3M

The latest arrivals from Armadillo continue to push boundaries in the scooter clothing market. Combining classic outerwear styles like the M65, single-breasted mac and a 60’s-styled Parka, with cutting edge fabrics, to deliver the ultimate performance jacket for the fashion-conscious scooter rider, this Winter 2010.

New for this season, Armadillo takes on the menswear staple, the M65 (Travis B). The jacket is named after DeNiro’s protagonists in the movie Taxi Driver, Travis Bickle; it’s a style must, for the mean streets of any city.

Technical highlights for the “Travis B” include; Cordura® outer patches on the elbows for abrasion resistance, 3M™ reflective concealed panels for riding at night and waterproof and breathable 5000mm fabric for ultra protection and comfort. The jacket also uses d30, removable armour patches, a unique feature exclusive to all the Armadillo Scooterwear range.

The Travis B, also includes this season’s essential chill-beater, a quilted jacket liner, in white Sherpa fleece.

Additional highlights from Armadillo’s A/W 2010/11 collection include; the Alex, single-breasted mac with adjustable funnel neck collar, giving a super-comfy fit for the mod enthusiast in everyone. And the Betsy motorcycle-style jacket, complete with quilted inner, offering a 2 in 1 jacket, for both on and off the bike this winter.

For a list of retailers and more information on the products, visit

To download high resolution pictures follow this link:

Link to file:

Stylish protection for scooter riders everywhere

Notes to editors:

About Armadillo Scooterwear

Armadillo Scooterwear was launched in Nov 2007 and is headed up by Rupert Findlay and Tim Hebden.
Armadillo Scooterwear was born out of a passion for riding scooters, wanting to wear protective clothing, but not wanting to look like a courier or a biker. Their mission is to provide contemporary clothing for scooter riders; using cutting edge fabrics and innovative detailing we aim to bring the scooter clothing market into the 21st century.

Armadillo are now established in two of the biggest scooter riding capitals in the world France and Italy

Complete collection

· Travis B M65

· Alex – Trench

· Betsy – Field Jacket

· Mens Parka

· Ladies Parka

· Camovision jacket

· City Rider

· Men’s Soft Shell Hoody

· Women’s funnel neck Jacket

· Men’s Classic Macintosh

· Women’s Scarlett Macintosh - red and black

· Mens Waterproof trousers

· Ladies Waterproof trousers

· Spider - Glove

· Mocker

· Boarder

· Vulcan

About d3o™

d3o™ is a patented, shock absorbing material with ‘Intelligent Molecules’ which flow with you as you move but upon shock lock together to absorb the impact energy. d3o™

Jamily design studio

The New collection was conceived and designed by Camilla Taylor, Jamily design studios, ex Puma who works independently for mountain gear worked and specialises in technical outerwear.

For more information go to or contact for distribution in the USA.

Tel 305-599-8993 Fax 305-599-4838

You can purchase Armadillo Scooter Wear in the USA from any stocking Armadillo Dealer listed on the Armadillo website or order at your local Cycle Gear ( )

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